July 3, 2011
When you work with SEO, PPC numbers are your best friends. You can spend weeks devising new ad creative, pitching it to a client and finally launching. All of that work means nothing without brutal honest numbers though. Numbers help us to tweak our campaigns, ads and even keywords. The beauty of online marketing is [...]
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June 22, 2011
Be aware! Google is making even more changes to its search algorithm. Google’s Matt Cutts announcedthe launch of Google Panda version 2.2 at the SMX Advanced Search Marketing Expo held in Seattle on June 7thand 8th, 2011. Google Panda update 2.1 was launched this April with the goal of improving search results by culling results [...]
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